Investment Strategy

Investment Overview

JRK acquires properties in primary or secondary markets of any vintage that are well located and are expected to produce sustainable, growing streams of cash flow. Assets are typically held for a period of up to 20 years. JRK aims to increase a property’s net operating income by proactively resolving any existing physical or operational issues and by creating and implementing a strategy to enhance operational efficiency.

Competitive Advantages

Structural Efficiency:

JRK has the ability to quickly access capital and has discretion over how to allocate it, ensuring our ability to respond and close deals quickly. In addition, our flat, non-bureaucratic structure and symbiotic business lines enhance our execution capabilities and make our underwriting and acquisition processes fast and extremely effective.

Opportunistic Investing:

A hallmark of JRK is our ability to pursue an extensive variety of investment opportunities as they arise—we will consider hotel and multi-family investments of any vintage in any region of the United States. Because our value-add strategy can generate returns in all market environments, we do not fixate on trends or macro-level market themes and will always consider new opportunities.

Internal Management Maximizes Profitability:

JRK excels at marrying the analytical, operational and creative aspects of real estate management to maximize returns. Instead of using third-party fee managers, which leads to a fundamental disconnect between the understanding of the arbitrage and asset, our firm manages properties in-house with a team of vertically integrated asset and property managers. We take a value-added approach, with our employees exceptionally maintaining, improving and refurbishing each asset to maximize its profitability.